It’s hard to avoid conversations about the new Facebook Timeline, the new profile Facebook is currently rolling out (click here to watch a pair of videos 1 | 2 that we’ve done on the Facebook Timeline). As for Twitter, they made some “under the radar” changes to your profile recently. Check out Twitter’s new look in this video:
Like I mentioned in the video, I usually use TweetDeck or HootSuite, so I didn’t notice the changes on Twitter.com right away. Twitter conducted its makeover in mid-February. The makeover hasn’t fully taken hold though. When I log in to Twitter on my home computer, I get the new-look profile. When I log in to Twitter on my work computer, I get the old-look profile.
Aside from aesthetics, Twitter isn’t that much different. The “@ Connect” tab is more in-depth than before. Instead of just showing when you were mentioned, it now shows all of your “interactions,” including who recently followed you, favorited one of your tweets, etc. The “# Discover” tab is new and different. Instead of just searching for hashtags, Twitter now offers popular topics in story form. You can then “View Tweets About This…” and get in the conversation if you find the story interesting.
One of the cool features that real estate professionals can take advantage of is the “Browse Categories” section under “# Discover” (you can find the “Browse Categories” option in the top left-hand corner of your screen once you get into the “# Discover” section. You can now search “real estate” or “real estate in [whatever city you live/work in], and Twitter will find real estate professionals and/or companies that you might find of interest. Follow the cool people you find, connect with them, and start building a business relationship. It’s that simple!
I don’t have any major complaints about the changes. In fact, I kind of like them. Twitter is still easy to use, and I honestly think it’s easier to navigate than it was before (once you get used to the control panel and feed flip-flopping sides).
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