I can’t even believe how cool life is sometimes. This weekend was a prime example. The PowerUP team traveled to San Diego for the FortuneBuilders Info Empire Event in San Diego. We were surrounded by some of the brightest minds in real estate and social media for three straight days. The best part is: we weren’t just there to learn (even though we soaked in a ton of awesome information), we were also there to teach.
We’ve been able to turn PowerUP Social Media into a powerhouse in a matter of months. We started from scratch, and we’re now well on our way to turning real estate professionals into the best they can be. We have the FortuneBuilders to thank for a lot of that. Erik and Joe were mastery coaching students (Erik is now a coach himself), and they parlayed that into a successful real estate investing company in Seattle. The two created a ton of business through social networking, so that’s how PowerUP Social Media was born. We now teach real estate professionals how to master the world of social media.
Our success led to this…
The FortuneBuilders now recognize us at the “go to guys” for real estate social media. That’s why they invited us to San Diego to take part in the Info Empire Event. At one point, they brought us on stage to talk about what we have to offer (our PURE Training program was a huge hit with the audience). It was one of those moments where you realize all of your hard work is finally paying off. We had hundreds of eyes on us, all wanting to learn everything we know. If that wasn’t enough, we were also interviewed for the first time over the weekend. I’ll be sure to share a link with you once it’s posted!
Over the course of the weekend, we were able to build relationships with some of the top people in real estate and social media. Our sphere of influence now includes Twitter guru Sean Malarkey, LinkedIn expert Lewis Howes, and YouTube genius James Wedmore. We were also able to grow our friendships with the guys at FortuneBuilders, including Than Merrill, J.D. Esajian, Konrad Sopielnikow, and Ralph Plumb.
On top of those relationships, we also met some of the most passionate people on the planet. They traveled from all over the country to take part in the event, and they all want to make the world a better place. Many of our new friends focus their efforts on real estate, but others turn their attention elsewhere. One guy wants to teach folks how to get scholarship money for college, another wants to help people find dates, while another hopes to teach kids math through magic, and the list goes on-and-on. The event was a birthplace for success! I guarantee you’re going to hear about many of these people in the future.
After all my rambling (I can’t help it…I’m excited), I haven’t even touched on all the information we learned. We found out how to dominate LinkedIn, easy ways to grow your Twitter presence, how to market yourself on YouTube, the secrets to getting your website on the first page of Google, how to effectively sell, and much more. Watch for upcoming posts on all of the goods soon! These tips will help grow your real estate business, so you’ll want to stay tuned (it’s a good idea to bookmark our site right now).
Before I let you go, I want to share one of the disappointing bits of the trip. We learned that there are too many people who don’t understand the power of social media. They might have a LinkedIn account, but they don’t utilize Facebook, Twitter, Google+ (which is now open to everyone — here are tips to get you started), or YouTube — or vice versa. I even talked to one guy who still sells over the phone. There’s nothing wrong with doing that as part of your marketing scheme, but it can’t be your lone attack. There are more efficient and affective ways to touch your clients through social media. Everyone needs to take advantage of social networking! You’re foolish if you aren’t active right now.
I’ve said this a million times and I’ll say it over and over again: we’re here to help real estate professionals explode their social media and internet presence. Check out http://PowerUPSocialMedia.com for social media tips and training, tools that will boost your website, and so much more. You can also get three FREE social media training videos when you sign up for our mailing list below.
Stay tuned for much more from San Diego!