For the first time in my social media life, I’ve reached the Twitter follow limit. I didn’t know I was anywhere close to breaking the rules until I started receiving an error message every time I tried to follow someone. Being the reporter that I am, I needed to get to the bottom of this.
NOTE: We encourage the Twitter Shuffle (following and unfollowing users to increase your audience) at PowerUP Social Media, so this information is VERY important. Check out our PURE Training program if you want to learn more about the Twitter Shuffle).
This is what I found out:
Every Twitter account can follow 2,000 total users without any problems. Once you’ve followed 2,000 users, there’s a limit to the number of additional users you can follow. The number is different for every account and is based on the ratio of your followers compared to the number of people you follow. Twitter doesn’t share what that ratio is.
In addition to the account-based limit, every Twitter account is unable to follow more than 1,000 users per day (a much larger number than I expected). According to the social media platform, this is just a technical limit to prevent abuse from spam accounts.
Just so you know, Twitter doesn’t limit the number of people who follow you (just take a look at Lady Gaga for crying out loud!). That means your reach is endless!
There are a couple of things you can do once you reach the Twitter follow limit:
1) Sit back and wait for more people to follow you (not suggested if you’re trying to explode your social media presence).
2) Use a tool like ManageFlitter to remove the dead weight (inactive users or people who don’t follow you back).
If you use step two (highly suggested), you can quickly get back to growing your audience without having to wait for others to take action. I think it’s always better to be proactive, but it’s totally up to you (nothing like a guilt trip, eh?).
I really hope you found this information as helpful as I did. Please let me know by leaving a comment. Feel free to ask any questions that you might have as well (you can reach me at email@example.com).
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